C:\DANIEL> WHOAMI

About

I spent fifteen years making operations work at companies that were growing faster than their systems. Now I build AI that operations can trust.

I started in English. A master's degree in literary theory and a license to teach high school taught me to read closely, argue from evidence, and explain hard things plainly. Those habits turned out to matter more in operations than anyone would guess.

In 2010 I joined Bonobos when it was doing under $10 million a year, and helped build the customer operations that carried it past $100 million. At Etsy I ran fraud and risk operations for more than $2 billion in annual payments, and built my first closed loop: fraud outcomes fed straight back into detection, so the system got sharper every week. After that came HavenLock, Summersalt, and Bodily, building fulfillment, supply chain, and data systems from scratch, usually while the business was scaling fast around them.

The pattern was always the same. Growth exposes every system that can't check its own work. So when AI arrived in operations, I saw the problem quickly: models that sound right, with nothing in place to prove they are.

In 2025 I went back to school on purpose, at Kellogg, Google, Microsoft, Michigan and Imperial, and founded Chorus AI Systems, my studio for AI that can't afford to be wrong. Every system I build there follows one rule: no claim reaches a person until it has been checked against the facts. CASDAM, BRAG, Dossier, and the Jev experiment all come from that idea. You'll see the Chorus label on them across this site.

Alongside the systems, I'm writing AI Operations Management, a textbook for running AI as the metered operating resource it is, and building the Applied AI Case Study Library to test those ideas against what has actually happened. I live in Chicago.

DEPT. CV

The record

The short version. The full CV is a click away.

  1. 2025–Now Chorus AI Systems · Founder and Principal
  2. 2022–2024 Bodily · Senior Director, Integrated Production, Supply Chain and Quality Excellence
  3. 2018–2022 Summersalt · Director of Supply Chain Operations
  4. 2015–2018 HavenLock · Head of Operations and Growth Systems
  5. 2013–2015 Etsy · Manager of Risk Operations
  6. 2010–2013 Bonobos · Manager of Ecommerce and Customer Experience

EDUCATION

  • Virginia Commonwealth University
    MA, English (Literary Theory)
  • Wake Forest University
    BA, English and Secondary Education

LICENSE

  • Professional Educator License (PEL)
    Illinois State Board of Education, Language Arts, grades 9 to 12

CERTIFICATIONS

  • AI Strategies for Business Transformation
    Northwestern University, Kellogg School of Management · 2025
  • Mathematics for Machine Learning: Linear Algebra
    Imperial College London · 2026
  • Python programming: three courses, through accessing web data
    University of Michigan · 2025
  • Generative AI Leader, plus four Generative AI courses
    Google · 2025
  • Career Essentials in Generative AI
    Microsoft · 2025
  • Ethics in the Age of Generative AI
    Project Management Institute · 2025
  • Generative AI Certification
    NASBA · 2025
  • Web Development and Design
    New York University; General Assembly · 2011

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